Entrepreneurship

Prof. Robert Rosenfeld
Fall - 1 credit
 
This course offers students the opportunity to consider how entrepreneurs create successful organizations. The primary focus is upon understanding the unique elements of becoming an entrepreneurial leader by defining and developing opportunities and bringing together the resources and capabilities needs to make it happen.

Course objectives include:

  - To consider the key elements which lead to successful entrepreneurial ventures
  - To develop awareness of what it takes to be a successful entrepreneur
  - To understand our own entrepreneurial capabilities
  - To develop a better understanding of the role of a business plan in the entrepreneurial process
  - To enhance our ability to determine the resource requirements of a growing business
  - To understand the key elements of a business plan and how the necessary data can be brought together to generate stakeholder interest

Topics to be discussed are as follows:

  - Growth of entrepreneurship in the economy
  - The entrepreneurial process
  - Paths to entrepreneurial success
  - Thinking entrepreneurially
  - Leading entrepreneurial teams
  - Personal ethics and entrepreneurial leadership
  - Resource requirements of entrepreneurial ventures
  - Building the business plan
  - Key issues in entrepreneurial financial management
  - Managing growth
  - Managing turnaround
  - Evaluating business plans