ENPC MBA Paris and Alcatel Lucent on Megatrends: joint multidisciplinary research that shows how the world is changing

May 31, 2012

megatrends a wave of change impacting the future

since 2011, alcatel-lucent (alu) and enpc mba paris have been working on an on-going and "live" joint-research project entitled megatrends. the in-depth and far-reaching research activities have resulted in a first publication of the same name which highlights seven megatrends that are rapidly changing the world we live in. as part of this research project, creativity sessions with ict professionals, consultants, research firms and academics are organized regularly and in-depth trend analysis and research is performed on a wide array of data by enpc mba participants and the alu market consumer insight team. this first project was led notably by three enpc mba participants - sarvani vempati, rebecca meurice-carlucci and mamati tembe - as part of their end-of-mba professional project. revital marom, head of market consumer insight (mci) and smirt collins, director at mci, have both been the driving forces at alu behind this project which is being coordinated by alon rozen, the assistant dean of the enpc mba paris. the newest report in the megatrend series - led by another mba participant, mylene dao - will soon be published under the name of "device-ology".


the research identifies 7 interconnected megatrends that are playing a fundamental role in changing life as we know it:
  • digital native acceleration: 80’s generation approaching key management leadership positions, reducing boundaries between technology and all aspects of their lives. read more ...
  • neo urbanization: new concepts are arousing, concepts that go beyond the classical urban, sub-urban, rural and region.. urbanization is now focused on new concepts like corridors, megacities, connected cities and rural conversion. read more ...
  • sustainable by design: sustainability is now a “need to have” approach in any kind of industry, the design of objects has become sustainable as well, or better environmental: any object should comply with economic, social and ecological principles of the environment that surrounds it. read more...
  • 168-24x7: 168-24x7 literally means “always on 24 hours per day, 7 days per week” and reefers to the use of icts in our society. paradoxically the challenge nowadays is to disconnect rather than to be connected. read more...
  • rejuvenating: life expectance is rapidly increasing, the population is changing and the classical chapter of adult life “education, employment and retirement” are not that strict anymore. read more...
  • ed-you-cation lifelong learning, experiential learning, blended learning, open education, mobile learning, collaborative learning, informal learning… there are many labels for describing the phenomenon of acquiring knowledge, becoming well informed and highly competent in basically any domain, most of the time in non-conventional educative environment, through the use of icts and for free. read more ... 
  • netizens to government (n2g) not only e-government, but also change and participation in legislation and public debates: e-democracy. read more ...
discover each megatrend in the interactive web page:

 

megatrends